Skip to content
Install on Shopify
Industries/PET BRANDS

Arbyn for Pet Brands

Feeding, frequency, recipes. Answered for every dog and cat.

Pet support is personal and recurring: how much do I feed, how often should it ship, can I switch recipes for a sensitive tummy. Arbyn answers feeding questions from weight, age, and your guides, answers questions about the subscription that is your business and points customers to self-serve when they want to change it, and knows when a health question belongs with a vet.

Jordan · Thicket Pet Co.6:41 am
I've got a 55-lb lab, 3 years old, pretty active. How much of the chicken recipe should I feed daily?
Jordan · thicketpet.com
For a 55-lb active adult, the chicken recipe feeds at about 2.75 cups a day, split into two meals. If he's leaning toward a leaner build, start at 2.5 cups and adjust. Want me to point you to where you can set your delivery pace so you never run out?
Arbyn · 41s reply time
Yes please, show me!

The reality of pet support

Four numbers every pet brand recognizes.

51%

of tickets are about feeding amount or frequency.

3x

higher renewal rate when feeding questions get a fast answer.

1 in 4

tickets involve an allergy or sensitivity.

44%

of subscription cancels come down to having too much food.

Support and sales, in the same inbox

Eight pet conversations. Five support. Three sales.

Arbyn isn't only a deflection bot, it's a revenue agent too. Half of pet's inbox is "how much do I feed." The other half is "what should I add." Arbyn handles both, on every channel, in your voice, and routes true health questions to a vet. The examples below use a fictional brand, Thicket Pet Co.

Feeding amountSUPPORT
resolved · 33s
How much should I feed my 12-week-old puppy? She's a 15lb cockapoo.
At 12 weeks and ~15lb, puppies eat more often, our puppy recipe feeds about 1.25 cups a day split into 3 meals. We'll scale that up as she grows; just check back with me at 6 and 9 months and I'll update the amount for her new weight.
DEFLECTEDUsed weight + life stage from feeding guide.
Build-a-bowl consultSALES
converted · 1m 28s
My senior dog is gaining weight and a bit itchy. What should I be feeding?
For a senior managing weight, our lean turkey recipe is lower-calorie, and for itch, the salmon recipe is our top pick for skin and coat. Many seniors rotate both. You can set up a subscription that alternates them from your account, want the link?
Yes, send it!
CONVERTED · $74/moMatched life stage + concern across 2 recipes.
Allergy / recipe swapSUPPORT
resolved · 38s
My dog's been scratching since we started the chicken recipe. Is there a chicken-free option?
Chicken is a common sensitivity, so I'd move you to our limited-ingredient salmon or turkey recipe, both chicken-free. You can swap the recipe on your next box from your account, and I'd transition over 5-7 days, mixing old and new. If the scratching continues, it's worth a vet visit.
RESOLVED · CHURN SAVEDRecommended a chicken-free recipe and pointed to the self-serve swap, flagged vet if persists.
Subscription frequencySUPPORT
resolved · 25s
I keep getting food before I've finished the last bag. Can it come less often?
Definitely, based on your 45lb dog and bag size, every 5 weeks fits better than every 4. You can change the cadence in your account, here's the link, and that stops the pileup.
RESOLVED · CHURN SAVEDOffered a slower cadence instead of a cancel, routed to you to apply.
Transition helpSUPPORT
resolved · 31s
Switching from kibble to your fresh food, how do I do it without upsetting his stomach?
Go slow over 7 days: start 25% new / 75% old for 2 days, then 50/50, then 75/25, then all fresh. If you see loose stool, hold a day longer at the current mix. I'll email the full schedule.
DEFLECTEDPulled transition protocol from feeding guide.
Add cross-sellSALES
converted · 44s
Anything good to add for my dog's joints? He's 8.
For an 8-year-old, our hip-and-joint chews are the most-added supplement, glucosamine plus omega-3 for mobility. They drop right into your subscription box, you can add a monthly bag from your account. Want the link?
Yes, send it!
CONVERTED · $28/moMatched age to supplement from catalog.
Where is my orderSUPPORT
resolved · 14s
Running low on food, where's my delivery?
Order #6610 is out for delivery today by 6 pm, so you'll be topped up tonight. Your next subscription box is set for 4 weeks out, right on schedule.
DEFLECTEDLive tracking read from your Shopify order and shipping data.
Where is my orderSUPPORT
answered · 2m
when's my next salmon recipe box arriving?
Your most recent order ships this week, and tracking will hit your inbox as soon as it does. Want me to pull up your full order history too?
yes please!
ANSWEREDLive tracking read from your Shopify order.

Trained on your catalog

Arbyn reads your feeding guide like your nutrition team does.

When you connect Arbyn to Shopify, it doesn't just see products, it ingests the structured pet data your team relies on every day, and the line between feeding advice and a vet question.

01
Feeding guides by weight & age

Cups and calories by weight, life stage, and activity, per recipe. Arbyn answers "how much" with a real number.

02
Ingredients & allergens

Proteins, grains, and common sensitivities, per recipe, so a chicken-free or grain-free swap is one message away.

03
Subscription & cadence data

How long a bag lasts for a given dog. Arbyn uses it to answer cadence questions and walk customers through re-timing, swapping a recipe, or pausing a box in their account before they cancel.

04
Transition & vet guardrails

Recipe-switch schedules Arbyn can give, and the health questions it won't, those it routes to a vet, not a guess.

Catalog snippet
Adult dog, feeding guide
WeightCups/dayCaloriesBag lasts
15 lb1.0440 kcal40 days
30 lb1.75740 kcal24 days
45 lb2.51,010 kcal18 days
70 lb3.51,420 kcal12 days
A

Arbyn note: amounts assume an active adult, Arbyn adjusts down for seniors and low-activity dogs, and routes weight-loss plans to a vet.

The subscription is the business

Pet's whole game: keep the box arriving, perfectly timed.

In pet, the subscription is the relationship. A pileup, a sensitivity, or a feeding question left unanswered is how it ends. Arbyn helps customers keep the box right-sized and the recipe right, and knows when to send a customer to their vet.

Feeding answers from real data

Arbyn computes cups and calories from your guide using the pet's weight, age, and activity, so the answer fits the dog in front of them, not a generic chart.

Right portion · fewer reorder gaps

Cadence that prevents pileups

Too much food is the #1 cancel reason. Arbyn spots when the box is arriving faster than the bag empties and walks the customer through re-timing, pausing, or skipping in their account before they ever hit cancel.

Turns cancels into cadence changes

Recipe swaps, vet guardrails

Itch or upset stomach? Arbyn recommends a limited-ingredient recipe and a safe transition schedule, points to the self-serve swap, and tells the customer to see a vet when symptoms cross a health line.

Helpful, never a diagnosis

Brand voice tuning

Sounds like your brand. Not like a chatbot.

Three different pet brands. One identical question. Three completely different Arbyn replies, because tone, vocabulary, and rhythm come from the tone you set, your product copy, and the replies you approve. We don't pick a "pet voice." You do.

Same customer · asking every store
"How much should I feed my 45lb dog?"
VET-LED / SCIENCE BRAND
Precise · credible · measured

A 45lb active adult needs roughly 2.5 cups daily, split into two meals. Adjust down for lower activity. Reweigh monthly.

19 wordsprecisecredible
NATURAL / WHOLESOME BRAND
Warm · caring · grounded

For a 45lb pup, about 2.5 cups a day across two meals is the sweet spot. If she's more of a napper than a runner, ease back a little. You've got this.

30 wordswarmcaring
FUN / PLAYFUL BRAND
Upbeat · friendly · cheeky

For your 45lb good girl: ~2.5 cups a day, two meals, breakfast and dinner. Couch potato more than trail dog? Trim it slightly. Easy peasy.

24 wordsupbeatcheeky
Arbyn learns your voice from the tone you set and the support replies you approve. For your first conversations it drafts in shadow mode and you approve each one, and within about 50 conversations you can’t tell its replies from your own.

Let Arbyn handle your pet support.

Install in 4 minutes. Train it on your feeding guides, recipes, and subscription rules. Watch it answer your first feeding ticket within an hour, in your voice, with your tone, citing your own catalog.